 Apple announced Tuesday a new App Store subscription model for digital content including magazines, newspapers, video, and music. It’s the same model Apple previewed two weeks ago at the launch of News Corp’s tablet newspaper The Daily.
Apple announced Tuesday a new App Store subscription model for digital content including magazines, newspapers, video, and music. It’s the same model Apple previewed two weeks ago at the launch of News Corp’s tablet newspaper The Daily.
The move could prompt magazine publishers to move more aggressively toward offering their products through Apple’s App Store, assuming they are happy with the revenue breakdown, which is not a foregone conclusion. Representatives for giant publishers Time Inc. and Hearst did not immediately return a request for comment. Nor did Condé Nast, which owns Wired.com.
According to the revenue split terms, if Apple brings in a new subscriber, the company keep 30 percent of the revenue. If the publisher brings in a new or existing subscriber, the publisher keep 100 percent of the revenue and Apple gets nothing.
“All we require is that, if a publisher is making a subscription offer outside of the app, the same (or better) offer be made inside the app, so that customers can easily subscribe with one-click right in the app,” Apple CEO Steve Jobs said in a statement. “We believe that this innovative subscription service will provide publishers with a brand new opportunity to expand digital access to their content onto the iPad, iPod touch and iPhone, delighting both new and existing subscribers.”
Publishers can set the price and frequency of subscription (eg. weekly, monthly, bi-monthly, quarterly, bi-yearly or yearly).
Full Apple memo after the jump:
 Le principe Noemi concept
		    			Le principe Noemi concept			   
			 Astuces informatiques
		    			Astuces informatiques			   
			 Webbuzz & Tech info
		    			Webbuzz & Tech info			   
			 Noemi météo
		    			Noemi météo			   
			 Notions de Météo
		    			Notions de Météo			   
			 Animation satellite
		    			Animation satellite			   
			 Mesure du taux radiation
		    			Mesure du taux radiation			   
			 NC Communication & Design
		    			NC Communication & Design			   
			 News Département Com
		    			News Département Com			   
			 Portfolio
		    			Portfolio			   
			 NC Print et Event
		    			NC Print et Event			   
			 NC Video
		    			NC Video			   
			 Le département Edition
		    			Le département Edition			   
			 Les coups de coeur de Noemi
		    			Les coups de coeur de Noemi			   
			 News Grande Région
		    			News Grande Région			   
			 News Finance France
		    			News Finance France			   
			 Glance.lu
		    			Glance.lu			   
			




 
	       
	       
	       
	       
	       
	       
	       
	       
	       
	      




