One factor that helped increase downloads, says Opera, is the auto-update feature which sends existing users a message to download the new version of the browser. But the company admits that not every user received the auto-update message. And Opera advertised Opera 11′s release, including a mouth-watering ad using bacon as a lure. A survey of people downloading Opera for the first time had 53% of its respondents coming from Firefox, and 43% coming from IE. And none from Chrome?
Opera’s iPhone app saw 1 million downloads in its first day in the app store earlier this year. And Opera just announced that it hit 150 million usersworldwide across its desktop and mobile browsers.
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Authors: Leena Rao